Disney Vacation Club's ROFR Resurgence: What It Means for Buyers and Sellers

Understanding Disney Vacation Club’s Right of First Refusal

When buying or selling a Disney Vacation Club (DVC) contract, one of the most important terms you’ll encounter is ROFR, or Right of First Refusal. This policy gives Disney the option to step in and repurchase a resale contract before it officially transfers to the buyer. Understanding ROFR is essential for both buyers and sellers navigating the DVC resale process.

What Does ROFR Mean?

ROFR allows Disney to review every resale contract submitted for transfer. If Disney exercises this right, it will purchase the contract at the agreed-upon terms instead of allowing the resale to proceed. If Disney declines, the contract moves forward between the original buyer and seller.

Why Does Disney Use ROFR?

Disney enforces ROFR for several reasons:

• Market Stability: Ensures DVC contracts don’t sell at prices that undervalue the program.

• Inventory Control: Allows Disney to acquire contracts and resell them directly at higher retail prices.

• Brand Protection: Maintains consistency in the perceived value of DVC memberships.

How Does ROFR Affect Buyers?

For buyers, ROFR introduces an extra step in the process. Even if your offer is accepted by the seller, Disney has the right to review and decide whether to purchase the contract instead. If Disney takes it, your deposit is refunded, and you can make offers on other contracts.

How Does ROFR Affect Sellers?

For sellers, ROFR means that even if you have a buyer lined up, the sale is not guaranteed until Disney waives their right. While it can slow the process, it also protects sellers by ensuring their contract is not sold below market value.

Tips to Navigate ROFR Successfully

• Research Average Prices: Make offers that reflect current market trends to reduce the chance of Disney exercising ROFR.

• Work with Experts: Partnering with trusted DVC resale specialists can help you understand which resorts and price points are most likely to pass ROFR.

• Stay Flexible: If a contract is taken by Disney, be prepared to pursue another one quickly.

Final Thoughts

ROFR is a key part of the DVC resale landscape. While it may seem like an obstacle, it ultimately helps maintain the value of memberships for all owners. By understanding how it works and working with experienced resale professionals, buyers and sellers can navigate the process confidently.